Real people, real choices–give students a real feel for marketing. Marketing: Real People, Real Choicesis the only text to introduce marketing from the perspective of real people who make real marketing decisions at leading companies everyday. This reader-friendly text conveys timely and relevant material in a dynamic presentation, highlighting how marketing concepts are implemented, and what they mean in the marketplace. The seventh edition includes more information on marketing
Landscaping continues to be an in-demand business field for motivated entrepreneurs. This seventh edition includes updated information on business plans, managing both employees and paperwork, taxes, and in-depth discussions on the role social media can play in your successful landscaping business.
INTERNET MARKETING, 3RD EDITION provides comprehensive coverage of the rapidly changing field of Internet marketing that is timely and relevant. It relies on extant marketing theory where appropriate and introduces many conceptual frameworks to structure student understanding of Internet marketing issues. Above all, it works on the premise that the Internet–whether used as a medium of communication or as a channel of distribution–is only one component of the contemporary marketer’s arsenal. Th
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SEO 2016 :: Learn Search Engine Optimization A Comprehensive Must-Have Guide to SEO in Today’s Competitive Search Environment
Do you have what it takes to rank your site at the top of Google’s search results? Have you been frustrated by the level of difficulty posed in competing with other well-established websites for the those coveted first-page listings?
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Committing to a niche can be frightening. You’re worried about “limiting” yourself by narrowing your market. In this guide I will help you overcome your fear and understand the power you gain by having a niche.
Think about what a difference it would make in your business if customers were raving fans of your products.
How much time would you save if you only had to focus on the one social media channel that 80% of target audience was on?